No one can deny the fact that budget hotels in Kenya have
been growing ever since they came into the market.
They must however try and do even the impossible if they
really want remain relevant in the hotel industry. Below are some of the things
budget hotels needs to put in place in order to grow and increase their
revenue.
Budget Hotels in Kenya |
How budget
hotels in Kenya can improve revenue
Make the
guests feel at home
It doesn’t matter whether your guests are just staying for
one night or for two weeks, you must always do your best to make them feel like
they are at home. You can soften the decor by adding comfortable furniture,
flowers and pictures on the wall.
Having a lobby and a breakfast
area with comfortable seating areas makes your hotel feel more like a home and
less like a sterile hospital room or non descript office. Remember when your
hotel is warm and welcoming; people will always want to come back.
Differentiate your hotel from your competitors
As a hotel owner, give your
guests a reason to choose your hotel over a hotel that is just two blocks away.
You can do this on the basis of price, policy or service. So as not to lose the
battle by dropping your room rates 25 percent below your competitor’s rates,
you can have a policy whereby you are always at or near the lowest rate in
town.
Make your employees happy
In any industry it’s very
important that you strive to make your employees happy. It is therefore
important that your employees project a friendly and outgoing attitude toward
the customer.
If you make your employees happy
by paying them fairly and recognizing them for their achievements, there is no
doubt that they will want to be good ambassadors for your hotel. When your
employees go above and beyond their official duties o help out a guest, it
creates tremendous goodwill and can lead to repeat visits and good recommendations.
Interact with hotel guests personally
Guests will take notice when the
person at the front desk calls them by their name. It also makes a difference
to the guests if the manager takes the time to walk around the breakfast area
and ask them if they are enjoying their stay. This shows that the guest is important
and not just another face in the crowd.
Sell hotel branded products
You can make available for
purchase branded hotel products like towels, linen and shampoos. This way the
guests will feel connected to your hotel.
Be creative, proactive and productive
You do not have to do the same
things each passing day. If a guest has an unusual problem, be creative to find a good solution and if you see something not quite right, be proactive and fix
it before it leads to a complaint. It doesn’t matter if it is engaging a
customer or sweeping the floor, a productive employee will help the hotel
function more efficiently.
The above tips will help budget hotels in Kenya grow and compete well in hotel industry.
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